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The HAPPY System™: A New Standard in Transformational Coaching

The HAPPY System™ is The Martin Institute’s proprietary coaching methodology—uniting ancient wisdom with modern science to create deep, lasting transformation. Built around five core elements (Yourself, Purpose, Perception, Actions, and Habits), it shifts people at the level of identity, beliefs, and behaviour.

Simple in structure yet profound in impact, the HAPPY System™ integrates coaching foundation, behavioural science, and therapeutic principles into a holistic framework for whole-person development. It supports lasting change at both the conscious and subconscious levels, making it one of the most comprehensive transformational methodologies offered by ICF certified schools worldwide.

Live with clarity, compassion, and conscious choice.

Five core elements: A Framework for Whole-Person Growth

Built around five interconnected components, the HAPPY System™ creates shifts at the level of identity, purpose, perception, actions and habits:

H

abits

We are shaped by the habits we practice. Shifting deeply ingrained patterns changes our experience of life.

A

ctions
Our habits stem from our daily actions. Altering behaviour is often the first gateway to change.

P

erception

Our actions are influenced by our perceptions. Rewriting our thoughts and feelings enables a shift in actions.

P

urpose
Purpose gives direction to action. When people know their ‘why,’ they act with greater clarity and intent.

Y

ourself
Our purpose is rooted in who we are as people.  Understanding ourselves is essential to knowing our purpose.

Where Ancient Wisdom Meets Modern Behavioural Science

The HAPPY System™ stands apart by integrating timeless philosophy with cutting-edge science to shift how we operate at both the conscious and subconscious levels. It draws from:

Ancient wisdom from Vedic
scriptures, Socrates, and Lao Tzu

Cutting-edge neuroscience

ICF Core Competencies

Inside from Inner Child Integration Therapy

Learning from Neuro Linguistic Programming (NLP)

Research with over 500 leaders on what drives sustainable change

Ground-breaking Parts Coaching approach

Science of changing habits

Team, group, and business coaching

Unlike many traditional coach training programmes, we go far beyond the basics. Our curriculum includes advanced, cutting-edge techniques that are rarely taught in other ICF-accredited schools—giving our learners the tools to create deep, lasting transformation from the very first session.

Explore the HAPPY System in Action

Whether you’re leading a team, transforming a culture, or becoming a certified coach—the HAPPY System will meet you where you are and help you lead from the inside out.

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